What are cookies?
Cookies are small text files or techniques with which information is placed on your computer when visiting our website. Both Pip Boutique B.V. and other parties can place cookies. Cookies are not used to retrieve private information from your device or to capture passwords.
Why are there cookies?
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Google Ads and Google Conversion Tracking
This website uses Google Ads. Ads is an online advertising programme by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).
We use so-called Conversion Tracking as part of Google Ads. If you click on a Google advertisement, a cookie used to track conversions is configured. Cookies are small text files that are stored on the computer of the user by the Internet browser. These cookies expire after 30 days and are not used to personally identify the users. If the user visits certain pages on this website and the cookie has not yet expired, both we and Google can verify that the user has clicked on the advertisement and was sent to this page.
Each Google Ads customer receives a different cookie. The cookies cannot be tracked using the websites of advertisers. The information that is collected using the conversion cookie is used to generate conversion statistics for Ads advertisers that have chosen to track conversions. Customers are informed about how many users have clicked on their advertisement and were relayed to a tag-tag for tracking conversions. However, they do not receive any information that can be used to personally identify users. If you do not want to participate in tracking, you can deactivate the feature by simply turning off the Google Conversion Tracking cookie in the User Preferences section of your Internet browser. You will not be included in the statistics on tracking conversions.
The storage of “conversion cookies” is based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in analysing user behaviour to optimise both its website and its advertisements.